Artist: Scale

Client: Kingway

Years: 2018

Location: Beijing, Tianjin, Xi'An, Wuhan

Brand: Buick

Title: <Apologue 2047> 2nd Season China Tour

Project Introduction:

The second season of Concept Theater Show - “Apologue 2047”, directed by the famous Chinese director - Yimou Zhang premiered at the National Center for the Performing Arts in Beijing on June 12, 2018. 


A brand new performance composed of intangible cultural heritage - traditional Chinese choreography of folk dance and interactive Music LED installation - the Nautilus, gave viewers an immersive visual wonder. Within 30 days of preparation, the piano controlled live show with more than 10,000 pixels was brought before the audience’s eyes. As local partner, POE took charge of the communication, planning and execution of whole project.


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